Entertainment is an important indicator of cultural values; by looking at what the culture loves, one can deduce what principles it values. However, according to Henrique Viana, Felipe Valerin, and Lucas Ferrugem, Founders of Brasil Paralelo, entertainment can also shape a society’s culture. At Brasil Paralelo, they are working change prevailing cultural winds and point Brazil towards pillars of freedom and virtue through a holistic approach to education and entrepreneurship. Joined by Dr. Marcus Boeira, this panel discusses changing structures in Brazil and how Brasil Paralelo is merging education and entertainment to place its mark on Brazil’s future.